And a recent survey about Facebook from PewInternet showed that – 61% of people have taken an extended break of weeks or more.
Things are kinda looking a bit gloomy – don’t you think?
Of course, with any Empire there is a period of intense growth and prosperity and then a decline. This sometimes accelerates and ends in a big BANG.
Will this be Facebook’s fate?
Avoiding the rapid decline
There are many ways that Facebook has tried to make use of it’s large user base, and avoid the decline it is facing.
Facebook just throws ads in your face. It annoys people from what I am reading.
If your friend likes a brand, suddenly you see it in your stream all the time. I am not sure our friends realise what liking that brand has done to your Facebook……it’s now filled with advertising detritus! Instead of their posts.
Sure Facebook have to make money, but by annoying people? I see ads on Google, and Gmail and Twitter, but somehow they are not as intrusive. In fact, I rarely even see them! Even though they are there.
In any case, the same article from the Guardian above, is also reporting that advertising in Europe and the US is declining on Facebook.
Hmmmmm……$200+ Million profit last quarter, for a company with so many users. Watch out for that Iceberg!!.
Facebook is also doing it’s best to avoid this decline with it’s recent purchase of Instagram.
As Forbes. recently reported
By buying Instagram, Facebook bought itself 30 million hipsters, and all of their wonderful hipster cool.
After all, Instagram is a far more interesting place to look at photos than Facebook. So will people stay on Facebook?
Another attempt of Facebook’s has been to borrow even more cool ideas from Twitter.
Twitter has always been the king of Hashtags. And we all know how useful they can be.
Unfortunately the user base of Facebook is quite visual and less information oriented – so they have not really caught on yet.
Well personally, I check Facebook every couple of days. But don’t bother posting.
I really only stay on there because there are a few good friends overseas who prefer it as a method of communication. Plus it’s a collection of people I network with occasionally.
Professionally for my blog, I am having great success with Twitter and Google+, but found the Facebook crowd to be a bit fickle. It could be I am approaching it wrong, but I only have so many hours in the day.
I stumbled across blogging while recovering from a shattered leg. I have not stopped blogging like a madman since! Join me in reaching for the top - become a better blogger, social media user or just plain "better informed". And feel free to ask a question in the new Q&A in the menu :-)